Social network has now been in existence for a decade. There have been various stages of its growth where it has gone from a place where people come together for business to a place for friends to get in touch with each other. A few analysts predict that social networks are losing their charm and will cease to exist after a few years. The fact is that these social networks are here to stay and will evolve instead of ceasing to exist. The whole scenario is moving towards a completely different path.
One of the biggest change seen in social networks is its move towards smart phones and tablets. This is pushing social networks to work in real time and connect friends where ever they are. The number of applications to access social network offline is slowly increasing and is welcoming a completely new breed of users. Social networks such as MySpace, Facebook and Orkut have developed instant messaging software for well phones so that users can stay in touch instantly with their social networks. The feature which made Facebook popular, the availability of addictive online games is also being made available on cell phones.
Anther really big push of social networking was seen with the increasing use of various business to market their goods and services online on Facebook, twitter and Orkut. This has given new source of income to social networking sites, which are going for a completely different route of business. The use of social network for marketing is being added to age old marketing tactics as a way to effectively increase sales. Every business currently has a social networking site which is used to connect to all the customers who have Facebook accounts. Many websites have Facebook integration which is leading to networking of the entire web is an un-similar fashion.